Are you passionate about fashion, food, travel, or any other aspect of life that you can’t wait to share with others? Do you have a flair for writing and a desire to connect with like-minded people around the world? If so, starting a lifestyle blog might be the perfect outlet for you!
A lifestyle blog is a platform where you can share your experiences, interests, and perspectives on various aspects of life. It can be a space for you to showcase your creativity, express your opinions, and build a community of followers who share your interests.
But where do you begin? With so many blogs out there, it can be overwhelming to know where to start. That’s why we’ve put together this guide to help you navigate the process of starting a lifestyle blog. From choosing a niche to creating content, we’ll cover everything you need to know to get started.
So grab a cup of coffee, get comfortable, and let’s dive into the world of lifestyle blogging!
WHO IS A LIFESTYLE BLOGGER?
If you are a food blogger, you will blog about food. Similarly, if you are a fashion blogger, you will blog about fashion. But, what if you want to blog about both of these niches?
The simple answer is- Lifestyle Blogging.
Lifestyle blogging is very flexible. You can include multiple categories to create a niche that you resonate with. It has no rules or labels.
A lifestyle blogger is someone who creates content for a blog or website that focuses on their personal interests, experiences, and perspectives on various aspects of life. This can include topics such as fashion, beauty, food, travel, home decor, wellness, and more.
However, it’s always better to choose two or three niches and combine them, rather than choosing many and not offering any value. Do not try to be an expert in every area.
Let’s look at some successful lifestyle blogs to give you some inspiration:
EXAMPLE 1 WIT & DELIGHT
Wit & Delight is a lifestyle blog created and curated by Kate Arends. It was started in 2014 and talks about motherhood, fashion, interior design, and mental health. The target audience of this blog is women in different stages of adulthood. Click to have a look.
EXAMPLE 2 – LUXE DIGITAL
Luxe Delight is a lifestyle blog that targets affluent consumers. It talks about business and lifestyle and beautifully raises blogging to a sophisticated level. Click to have a look.
With millions of blogs all over the internet, competition is real. But, not to worry! we will provide you an easy guide to not only kick-start lifestyle blogging, but even earn money from it.
Are you ready?
7 SIMPLE STEPS TO BECOMING A LIFESTYLE BLOGGER ( AND EARN MONEY )
By following these simple steps, you can steer yourself in the right direction to become a successful lifestyle blogger and monetize your platform.
1. DECIDE YOUR NICHE (FOCUS OF YOUR BLOG)
A lifestyle blog is a great way to start blogging if you are interested in more than one niche. This differs from other blogging styles where you need to stick to one niche
You can adopt different categories and see what suits your interest. There are no particular guidelines and categories for choosing a niche. It depends on you.
If you think you have a lifestyle that people will love to see, this can be a niche for you. Or, if you think you can influence people with anything that you are an expert in, this can be a niche for you.
While there is so much flexibility in choosing a niche in lifestyle blogging, people may get confused. And, we certainly don’t want this!
LIST OF SUB_NICHES
- Interior Designing
- Business and Lifestyle
- Relationship Advice
- Mental Health Awareness
- Women Issues
- Empowering Women
- Dealing with Adulthood
- Life Hacks
- Self-care or Self-love
- Luxury Lifestyle
- Art and DIY
- Product Reviews
- Hobbies ( Crafts, photography, fishing, etc) and many more
Identify the categories that ignite your passion carefully as transitioning to a different niche, later on, requires significant time and effort!
2. SELECT A BLOGGING PLATFORM
After choosing a niche, it is time for you to get technical. Here is where choosing a blogging platform comes into play.
A blogging platform is a Content Management System (CMS) platform that enables you to create, manage, edit, publish and share your posts.
Not to worry if you are not a techie since blogging platforms provide you with ready-made templates to launch your blog without any coding skills.
With so many blogging platforms available online, a WordPress self-hosted blog might be the best fit for you.
Let us back up our suggestion with some real figures:
SOME BLOGGING STATISTICS
- Each month, approximately 409 million people view more than 20 billion pages.
- About 70 million posts are being published each month by WordPress users.
- 77 million new blog comments are generated by readers each month.
- 71% of WordPress sites are written in English
Aren’t these some huge numbers?
With every month more and more bloggers flock to WordPress. If you are a budding blogger it is always easier to choose a free blogging platform. This reduces set-up costs, time, and effort.
If you are not convinced by WordPress, you might try other options such as:
After your blogging platform is in place, choose a suitable hosting which can either be :
- Free web hosting
- Open-source self-hosted blog
Hosting helps you to share your blogs live with the world. According to reports, visitors bounce off if a website takes more than 3 seconds to show up. If you do not choose good hosting it will slow down the speed of your website.
Check for speed, 24-hour support, and Google reviews while choosing a hosting. Since hosting is a critical aspect of your website make sure you choose it wisely!
3. DOMAIN NAME
The domain name represents the face of your brand. People are going to judge you by your domain name first, and then by your blogs.
An ideal domain name is :
- Easy to pronounce
- Short and Sweet
- Reflects your work
- Has your name if you are famous
- Available and not taken by another brand
- Contains keyword
Do you still have trouble deciding on a domain name?
Looking at the domain names of others in your field can also serve as a source of inspiration. Take a look at what’s already out there on the web, and then consider how you can put your unique spin on it. Best of luck!
4. CHOOSE A THEME
If you want to provide a great user experience to your visitors, you should invest some time in choosing a good theme.
While choosing a theme for your website think about the following factors:
What should your home page look like? You want recent posts to come up or a static landing page.
Is the theme advertiser-friendly? Since going forward you will earn substantially through ads this is something you need to figure out.
If you are working with a free theme can you ask for technical support? Is there 24-hour support available?
The theme should be SEO-friendly for Google to rank your website.
If you have a budget, we would recommend you go for paid themes over free ones. This is because paid themes offer more fluid functionalities.
Moreover, by using WordPress as your blogging platform, you have access to a vast selection of themes to select from. Choosing WordPress is a reliable choice!
You can even ask a designer to design a customized theme for you if you already have something in mind.
A quick reminder: a great theme results in a great user experience.
Click to see popular lifestyle blog themes.
5. START PREPARING BLOG CONTENT
You can have the best theme and a blogging platform, but, if your content is poor, visitors will leave your website quickly. As the saying goes, CONTENT IS KING. Yes, it is!
The content you publish is what makes up your blog’s core. So, it must be well-written and polished.
There are a few things you should keep in mind when you structure your material:
- Engaging: It should give the reader an idea of what the blog post is about and make them want to read more.
- Use subheadings to break up the content: Use subheadings to organize your content into sections. This not only makes it easier for readers to scan and digest the information but also helps with SEO.
- Use short paragraphs and bullet points: Large blocks of text can be overwhelming for readers. Break up your content into shorter paragraphs and use bullet points or numbered lists to make it easier to read.
- Include visual elements: Visual elements such as images, infographics, and videos can make your blog post more engaging and help illustrate your points.
- Use internal and external links: Internal links to other relevant blog posts on your site can keep readers on your site longer and help with SEO. External links to high-quality sources can help build credibility and authority.
- Conclude with a clear call to action: Wrap up your post with a clear call to action, whether it’s to leave a comment, share the post on social media, or sign up for your newsletter.
- Edit and proofread your post: Before publishing, make sure to edit and proofread your post for grammar and spelling errors. It’s also a good idea to have someone else read it over to catch any mistakes you might have missed.
6. PROMOTE YOUR CONTENT
By now you have created your blog and are all set to show it to the world. To get visitors to your blogs, you need to promote them the correct way.
Below are 3 easy tips for you to promote your blog:
TIP 1: SHAREABLE SOCIAL MEDIA ICONS
One effective way to promote your blog is by including shareable social media icons on your website. These icons provide an easy way for readers to share your content with their own followers, increasing your reach and potential audience. To make the most of this strategy, be sure to place the icons in a prominent location on your site, such as at the top or bottom of each blog post. You can also use plugins or widgets to automate the process of adding social media icons to your site. Additionally, make sure your icons are clearly labeled and link to your active social media profiles. By utilizing shareable social media icons, you can easily expand the reach of your blog and increase your online presence.
TIP 2: FAMILY AND FRIENDS
You can share your blogs with your family and friends. And, also ask them to share it with their networks to increase traffic. This is the easiest way of promotion and never goes wrong.
TIP 3: EMAIL
Creating an email list provides an effective means of maintaining communication with your audience. To simplify managing a large email list, it can be divided into distinct subcategories based on location, buying habits, or level of interaction. This enables targeted messaging that makes recipients feel valued, such as personalized messages, exclusive discounts, or gift vouchers. Utilizing emailers in this way can help reinforce your brand and keep it at the forefront of your customer’s minds. It’s important to remember that successful bloggers prioritize the development of their email lists, so it’s something you should consider as well.
Successful bloggers focus a lot on building an email list. Make sure you do it too!
7. START MAKING MONEY
If you are perusing blogging as your main source of income, your main goal must be earning money through it.
According to Semrush, lifestyle bloggers make over 5000 Dollars. Many bloggers even claim to make more than 100000 Dollars per month easily.
You can earn big bucks through lifestyle blogging if you do efforts in the right direction.
Here are 5 Easy Ways to Making Money Through Lifestyle Blogging-.
1. AFFILIATE MARKETING
Affiliate marketing is a marketing method by which the retailer pays an online commission to the marketer for bringing leads or traffic to its website.
If you are a budding blogger, you can reach out to brands that match your niche. Or, if you already have a large following brands are going to tap you on their own.
Always differentiate your paid posts from your other posts. It is always better to tell your audience about your affiliates. In fact, in some countries, bloggers must reveal their affiliates.
According to a study by docplayer.net, nearly nine in 10 advertisers said that affiliate programs were important or very important to their overall marketing strategy, and over 80% said that they were devoting more than 10% of their marketing budgets to their affiliate programs.
Undoubtedly, affiliate marketing presents an excellent opportunity to earn money, but it’s crucial to exercise caution when selecting affiliate partners. As your reputation is on the line, and people rely on your recommendations to make purchasing decisions, it’s essential to work only with authentic and reliable brands. By doing so, you can avoid disappointing your audience and maintain their trust in your blog or platform.
2. GOOGLE ADSENSE
Are you looking for a way to generate passive income from your website?
Google Adsense is the answer.
By creating an account and making advertising space available on your website, businesses that use the Google AdWords program will generate ads that appear on your website. You earn money when a visitor clicks on these ads. However, you must reach a minimum earning target of $100 per month to receive payment. If you don’t meet this target, your earnings will roll over to the next month. The best part is that with a single Adsense account, you can run different ads on multiple websites, increasing your potential earnings. And the best news? Creating an Adsense account is free! To find out more, click here.
3. EARN MONEY AS A DOMAIN EXPERT
Build and sustain your reputation as a success-seasoned domain expert in a niche of your choice.
Pick up projects from numerous freelance work job sites and build your work portfolio.
Grow your client testimonials and steadily grow up the business value chain. Don’t forget to offer useful advice on your blog to attract more needy clients from all over the world.
Additionally, you may ask your delighted clients to speak well about your work on their website, social media, and blogs. This will, in turn, increase your SEO score and market acclaim enabling you to charge a premium for your expert services in the future.
4. PUBLIC SPEAKING
- Speaking at conferences: Many conferences and events feature keynote speakers and panelists who are experts in their field. If you have a popular blog in a particular niche, you may be invited to speak at relevant conferences, which can help you establish yourself as an authority and potentially lead to paid speaking engagements.
- Hosting workshops: Bloggers can also offer workshops or training sessions to their readers or other interested individuals. These can be on a variety of topics, such as blogging, social media, or online marketing. You can charge for these workshops and use them as an additional source of income.
- Paid speaking engagements: If you become a recognized expert in your niche, you may be approached by organizations or companies to speak at their events or conferences. These engagements can be lucrative and help you reach new audiences.
- Sponsored speaking engagements: Some companies may pay bloggers to speak at their events or to promote their products or services in their speeches. These can be a great way to earn money and build relationships with brands that align with your values and interests.
5. PRODUCT OFFERINGS
Apart from earning through your blogs, you can make big bucks through product offerings.
As you keep adding content to your blog with your growing market wisdom and dedicated research, get connected with book publishers. And, get started on converting your blog content into ebooks or books.
You can list them on e-commerce portals like Amazon, or even on your blogging website.
Additionally, you can promote your ebooks/books on your social media after digging out emerging pain points and aspirations of your target audiences which will help you in drafting an attractive book title (use trending Google keywords here too!).
So, there you have it – a beginner’s guide on how to start a lifestyle blog. By following these tips, you’ll be well on your way to building a successful platform and sharing your passions with the world. Remember, starting a blog is an ongoing journey that requires effort and dedication. Don’t be discouraged if you face challenges along the way – with patience and persistence, you can achieve your goals and create a blog that truly reflects your unique voice and style. So, go ahead and take the first step today – you never know where your blog might take you!