Discover blogging success with Quality content, niche expertise, consistency and audience engagement. Your path to influential blogging starts here.
Blogging is the new fad with millions of blogs on the internet. A study shows that the estimated global number of blogs is over 572 million, and 77% of people regularly read blogs online.
Aren’t these some mind-boggling numbers?
Clearly, so many people are following the blogging trends these days. But, out of so many, only 30% of bloggers report success, while others remain average. This also means hundreds of blogs launch daily with a mission to make money online, but only a few succeed.
Therefore, we decided to take this up today. We will discuss some essential tips to help you grow your blogging journey.
Let’s get going!
TOP 9 BLOGGING SUCCESS TIPS
There is a thin line between a blog and a “good blog.” If you want to create a” good blog” that sets you apart. Spot on!
Below are some blogging success tips to help you grow:
1. WRITE CONSISTENTLY
There is no dying importance of consistency in blogging. You need to be organized with your posting schedule to post consistently. If you are a budding blogger, then you can start with 3 posts per week. While with experience, you can increase your posting frequency.
Your blog audience will get used to it when you post on particular days of the week. They expect you to always post on specific days, and they might be disappointed if not posted. Always keep your audience happy! Posting consistently will build a “consistent experience” for them. And you definitely don’t want to hamper their experience.
As John Adams says, “Practice makes a man perfect.” You will observe your skills grow with regular postings. Your content will flow naturally without too much effort as time passesGoogle understands quality content posted regularly on the web. Consistency will help Google rank your page better. But remember not to spam your audience with irrelevant content just for the sake of posting regularly. Quality matters over quantity. Even if you post once a week, ensure you post good-quality content.
Posting consistently will also project you as an expert. People are going to look forward to your content spurting your blog engagement.
So, choose a frequency for posting your content and stick to that!
2. FOCUS ON BLOG LENGTH
While there is a lot of air about shorter human attention spam and people wanting a 1-minute or a 5-minute read blog. It does not mean your blog should be short.
Longer is often better when it comes to blogs. You can’t just throw a few hundred words and expect your content to take off. It has to be detailed and of some importance to your readers.
Let me show you some statistics!
A study by moz.com shows that if the content is more in-depth, it will get more shares, and when the content length ranges from 30000 to 10000, it gets the highest number of shares.
Google also likes wordy content. Here’s another study for you to observe.
The State of Content Marketing 2020 report published by SEMRush, long-form content has proven to be more engaging, shareable, and better for SEO. According to research, creating longer content that ranges from 3000 to 7000 words can generate twice the number of page views and 24% more shares compared to articles with an average length of 900 to 1200 words.
Moreover, content with over 7000 words can attract nearly four times more traffic than articles with an average length of 900 to 1200 words. Conversely, short content consisting of 300 to 900 words receives 21% less traffic and 75% fewer backlinks than articles with an average length of 900 to 1200 words.
Wordy content hence gets more comments, shares, backlinks, and engagement. So, pull up your socks! Be ready for not only post lengthy but sensible content.
3. DON’T COPY CONTENT
While drawing inspiration from your contemporaries’ content is okay, you can not copy it completely.
Newbie bloggers tend to re-write the content they see or even copy-paste it fully. Avoid this mistake!
You might get away with copying, but Google is smarter than you. Everything is getting noticed.
Plagiarism is unethical. Copy somebody’s content without giving them a reference in your blog post is no less than theft. So, remember to give reference to the source when you refer to somebody’s content.
4. ASK READERS FOR SUGGESTIONS
To whom are you writing your blogs?
Simple. For your readers.
Consider asking your readers, “what would they like to read next?”. This will build an emotional connection with your audience. They will feel valued or important.
Moreover, it will align your blog content with your readers’ demand, spurting your engagement. You are writing for your readers, so write what they want to read and not spam them with unwanted content.
5. RESEARCH BEFORE YOU WRITE
People love to read well-researched, detailed content. Research before you begin to write your blog content. This is more important if you are writing on a subject you are unaware of.
Try to back up your opinions with statistics from a trusted site that posts updated content. It not only makes your point of view look more authentic and trustworthy. But also improves the quality of your writing.
Ultimately, your motive is to give your readers the best resources possible, a by-product of detailed research.
6. TRACK DOWN YOUR TRAFFIC
Aimlessly posting blogs daily without seeing your audience’s response will not take you anywhere. You need to work smart and not hard. As Bangambiki Habyarimana says, “The most successful men work smart, not hard.”
You must be wondering, how?
The simple answer is- to track your analytics.
You can use Google Analytics to track down what works for you and what isn’t.
Google Analytics gives you insight into so many things, namely :
- Number Of Users
- Number Of New Users
- Engagement Insight Per Blog
- Total Revenue Generated
- Conversions and many more
With so much information by your side, you can easily make meaningful decisions about your blog audience. You can make or alter your existing posting scheduler per your analytics to suit your readers’ demands.
Track your trending posts and then see posts that didn’t do well. Try to understand the gap between the two.
Understanding website analytics is no less than understanding your audience directly. So, make sure you go through your analytics significantly.
7. UNDERSTAND YOUR SALES FUNNEL
If you are wondering- “why people are reading your blogs but not converting?”
Then, these tips are the most important for you. You need to understand your sales funnel well.
DIFFERENT SALES STRATEGIES
- Awareness: At this stage, prospective leads get their first exposure to your brand, possibly through a post on social media, a mention in another blog, or any other means of initial contact.
- Interest: the leads begin to research and assess whether your brand is worth their attention. This is a stage where educational content can help establish your brand’s credibility.
- Ready: this is the penultimate step in the sales funnel, where leads are almost ready to purchase. They will browse through your offerings and look for free trials if available.
- Action: here, a lead converts into a paying customer, providing opportunities for future remarketing efforts.
Once you understand your sales funnel properly, you can easily convert a reader to a lead.
8. CREATE SHAREABLE CONTENT
As a writer, you would lie if you said the number of shares doesn’t affect you. We all want our work to be appreciated and reach as many people as possible, right?
But how can you make content that’s worth referencing?
I got you a few tips that can never go wrong :
TIP 1– Create Unique And Interesting Content
For people to notice your content, it must stand apart. You can be unique in so many ways. Your topic, such as your writing style or interaction with your followers, can be unique.
TIP 2– Include Statistics
To make your readers think it’s not baseless what you have written. You need to back up your thoughts with statistics from a trustworthy site.
TIP 3– Include Images That Are Worth Sharing
Don’t just focus on text but also the images you put in your blog post. It’s common for people to not read your post but share your image on social media. They might as well use your image in their post after getting impressed. So, get ready to add pictures that are worth stealing!
TIP 4 – Catchy Titles
According to research conducted by copy bloggers -. On average, 8 out of 10 people will read the headline copy, but only 2 out of 10 will read the rest. This is the secret to the power of your title and why it so highly determines the effectiveness of the entire piece.
TIP 5 – Make it Easy
Ensure people have an easy and not tough time going through your blog. Make your blog easy to read.
Use short sentences, easy language, short paragraphs, or pointers.
TIP 6 – Include Social Media Sharing Buttons
If you want your audience to share your blogs, you need to provide them away. Add social media shareable options to your blog. Experiment with different positions and sizes. Go ahead, explore your creativity!
By following these amazingly easy tips, you will definitely be able to spike your sharing rate. You may even ask your readers to like and share your content. As simple as that. Sometimes when you need something, you have to ask for it! Isn’t it?
9. PLAN YOUR MONETIZATION STRATEGY
One of your goals as a blogger is to get paid for your content.
But how do you do it?
There are so many ways to monetize your blogs that you don’t want to miss out:
TIP 1 – ADS
The way AdSense works are by serving ads that are relevant to the content appearing on a specific page of your blog.
For example, you have a travel blog that receives a lot of traffic from people searching for travel tips and advice. You can sign up for Google AdSense and create ad units displayed on your blog. Google will then match these ad units with ads from its network of advertisers relevant to your content and audience.
When a visitor to your travel blog clicks on one of these ads, you earn a portion of the revenue the advertiser pays to Google for that click. The amount you earn per click can vary depending on the niche of your blog and the keywords you are using.
According to reports, Google AdSense uses two metrics to determine earnings: Earning per Click (EPC) and Cost per Click (CPC). The amount you earn varies depending on the niche you’re in and the keywords you use. Generally, one can earn between $0.5 and $2 for every 1000 views.
TIP 2 – AFFILIATE MARKETING
Affiliate marketing refers to links in your content, external website’s product, or sale services.
A lot of money can be made through Affiliate marketing. But remember to only link products that are relevant to your content. Don’t spam your audience with unnecessary products; they will stop believing you. And, ultimately won’t buy the products.
Let me explain this through an example.
For instance, if you write a blog on the importance of good skincare to prevent aging. It’s sensible for you to link skincare products in your blogs and not headgear.
To maintain trust with your audience, ensure you are transparent about your partnership. Since people will consider your suggestions, ensure you partner with reliable affiliates. Your reputation is more important than your income.
TIP 3 – PRODUCT OFFERINGS
Apart from posting blogs weekly, you can start offering physical or digital products to your readers.
The simple and safest way is to launch your book. Depending on your budget, this can be a soft or a hard copy.
You can sell the book on your website and other e-commerce websites like Amazon or Flipkart. This is comparatively an easier option for bloggers to make money.
TIP 4 – SUBSCRIPTION
If you have a community of readers who are interested in your content. You can give out your subscription plans online. Don’t share all the content for free but keep it exclusive.
Share your exclusive (trendy content) with users who have taken your subscription. For instance, if you are a famous blogger, it can be content revolving around your personal life. Content can either be visual, textual, or both. Entirely depends on you!
Subscriptions can be monthly or annually. This way, you can generate a fixed income from your loyal readers.
TIP 5- COACHING
Coaching services are in a lot of demand these days. Sometimes, people want more than a piece of reading. They want more personal attention. While offering coaching services, it’s not about the number of people you attract to your website. But, about the right kind of visitors who can afford your services.
Figure out your area of expertise and start coaching services. Analyzing your blog analytics, like what posts are doing better, can help you determine what your reader is looking for.
Millions of blogs are floating on the net. But very few of them are successful.
It takes time to monetize your blogs; it does not happen in a single day. You need to choose what works for you the best.
Don’t compare your journey with other people. Rely on data. Something might work for others, while the same thing might not for you. Everybody’s journey to success is unique.
Consistency is the key. But don’t spam your readers. Give your readers valuable content. Research before you post your blog. Create content that is shareable and not cringe-worthy!
Be smart, and plan your monetization strategy just like your content. Also, remember you are not a superhero. It’s very normal for writers to face a writing block. But that doesn’t give you license to copy or re-mold others’ content and publish it as yours. It’s theft! Take a break, and write when your mind allows you. Google and people value unique content.
You can do so much to make your blogs successful. With these easy tips in this article, you can master the art of success.
Apart from this. Just do your hard work, and success will follow!
In the ever-evolving digital world, successful blogging demands dedication, innovation, and authenticity. Engage readers, adapt new strategies, and let your passion shin.