How To Start An Art Blog

by bloggingdev

Art is unquestionably one of the purest and highest elements in human happiness. It trains the mind through the eye and the eye through the mind. As the sun colors flowers, so does art color life― John Lubbock 

The future of art will undoubtedly continue to branch out into new forms and include cutting-edge technologies. Are you an Artist? Do you love sharing your Artwork with the world? Do you want to start blogging about art but don’t know where to start?

If yes, then you should know that artists who blog about their work are more likely to be successful than those who don’t. Blogging is a fantastic method to broaden your reach, increase traffic to your website, and attract new clients. 

However, It’s not as easy as it seems to be. It can be really confusing to start an art blog from scratch. There are several things to think about before starting a blog. A few of these include planning a content strategy, getting some technological groundwork, and adopting a variety of marketing and promotion strategies. 

 

In this blog, we will talk about a variety of topics such as: 

  • What is an Art Blog?
  • Popular Art Blogs
  • Steps to starting your Art blog.
  • Steps to monetizing your Art blog.

 

Are you ready? Let’s get you going now!

 

WHAT IS AN ART BLOG? 

Art blogs talk about a variety of subjects related to Art. This includes topics like painting, sculpture, sketching, creative photos, etc. One of the finest strategies to market your Art is to start a blog. It may increase your artwork sales, build a community of like-minded people, and, most of all, it can generate new prospects continuously.

Regularly sitting down and planning a blog post requires thought and preparation. The practice of writing about your artistic evolution will enhance your ability to talk about your art.

This will help you significantly in terms of improving your art. Writing about your artistic stance will improve your speaking abilities when it comes time to present your work. 

We’ve put together a list of the Top 5 Art blogs to give you an idea about the blogs that exist on the web.

 

TOP 5 ART BLOGS

 

1. Artsy

how to start an art blog

If you want to learn more about contemporary artists, Artsy’s blog is a fantastic place to start. 

This blog regularly publishes, sometimes even multiple times a day, and is jam-packed with interesting information. Highbrow artist interviews, critiques, suggestions for galleries and exhibitions, as well as news from the art world, can be found here. What is also interesting is the auction section, which features an incredible selection of A-level artwork.

 

2. Cass Art

how to make money from art blog

The blog for Cass Art is a wealth of information for artists. There is a heavy focus on useful advice and technical methods that cover a wide range of subjects and mediums. for both professional and aspiring artists.

If you want to learn a new skill, like hand lettering or a fashion illustration, or even seek any professional guidance on particular art supplies, this is the best place to go. We really like how intricately they have explained everything in their blog about Choosing The Right Canvas For You.

 

3. Artnet

what is an art blogAs a major online marketplace for buying and selling art, Artnet makes it a priority to keep readers informed of the most recent business news, including information on politics, exhibitions, auctions, and more. This is one of the greatest art blogs for individuals looking to fully comprehend the art industry as a whole and explore the commercial side of things because they offer a really worldwide source of information.

 

4. ARTnews

top 5 art blogsThe most-read art magazine in the world, ARTnews, has a sizable global circulation. This blog is available online for free, but there are also four printed copies you can buy each year. ARTnews reports on everything that affects the art industry and covers a wide range of issues. A regular stream of news updates, articles about the art market, and various trends and events are found here.

 

5 . Artforum

This is one of the top art blogs for anyone interested in attending and learning about art exhibitions. There is a full section devoted to art exhibitions, along with reviews and must-see performances. We advise checking out this comprehensive resource if you’re traveling abroad or want to make sure you’re informed about your own city. 

 

Now, that you have an idea about various Art blogs available on the web, we will help you create your own.

 

 

HOW TO START AN ART BLOG? (9 EASY TIPS)

 

1. PICK A BLOG NICHE

What inspired you to start a blog? What will you pay attention to? Do you wish to showcase your own artwork or write reviews of exhibitions? List possible blog post subjects that you’d like to write about. Are you compelled to devote your time to this? Does your site have enough content to support regular features? These are all very important factors. 

Choose your blog’s emphasis wisely because writing about a range of subjects will make it difficult for you to draw in the readership you desire and also make it difficult to make money from them. 

Therefore the key takeaway is to narrow down your niche but how? 

A smart place to start is by considering the kind of work you produce. Whatever creative discipline you are working in, there are always particular abilities and skills that set your work apart from others. We have compiled a list of art niches for you to check out to get some inspiration.

 

LIST OF ART BLOG NICHES

  • Painting
  • Raising Art
  • Art and Craft
  • Selling Artwork
  • Contemporary Art
  • Drawing
  • Pottery
  • Calligraphy
  • Watercolor
  • Videography
  • Colouring
  • How-Tos of Art
  • Art for beginners
  • Art for Professionals
  • Digital Art
  • Scrapbook
  • Art News
  • Illustrations
  • Art DIY
  • Graphic Designing
  • Sculpture and many more 

 

CHARACTERISTICS OF A GREAT BLOG NICHE

  • Specific in nature
  • Less competitive
  • Passion Driven
  • Demonstrates Your Expertise
  • Has a Scope Of Modification
  • Easy To monetize
  • Enough Content Creation Scope
  • Relevant

 

 Are you all set with your Art Blog Niche? Great! You have successfully started your blogging journey.

 

2 SELECT A BLOGGING PLATFORM

The next step is to make the blog available to everyone in the world. You must now without a doubt grow the readership of our blog and establish connections with people everywhere. 

This necessitates choosing a blogging platform for your blog site. A blogging platform is a tool for organizing and creating content for your blog. 

There are a variety of platforms available on the web, some of which are cost-free and others that are not. The free blogging platforms include Blogger, Wix, Squarespace, and WordPress.com. On the other hand, there are many self-hosted, paid blogging platforms available, like WordPress.org, Joomla, etc. 

Even though you might not want to spend additional money, we nevertheless advise you to select a paid self-hosted paid blogging platform like WordPress.org. Wondering, why?

 

THE BENEFITS OF HOSTED BLOG PLATFORMS

  • Greater Earning Potential
  • Greater Content Control Wider Selection Of Plugins And Themes
  • A Sophisticated Customisation Library
  • Professional Domains
  • Promotes Long-term Outcomes

 

Pick your blogging platform as soon as possible to kick-start the required technical procedures.

 

3. CHOOSE A HOSTING SERVICE

If you haven’t done so already, pick a hosting company after selecting a blogging platform. There won’t be a connection if there is no hosting service or hosting provider because a hosting service is generally in charge of taking your blog site online.

To help you with this, we have a list of factors for you to examine before making the purchase:

  •  Storage – In most cases, 5 MB of storage will suffice. 
  • Security: To protect your data from any harmful attacks, the host must frequently perform backups and release updates to incorporate the latest features. 
  • Reviews and Ratings: These can help you make an informed decision while buying. 
  • Speed: If your website takes too long to load, visitors won’t stay for very long, so pick a hosting company with quick speeds. 
  • Customer Support: A timely customer support team should be available to answer all of your questions. 

Pro Tip: If you’ve decided to utilize WordPress as your blogging platform, Bluehost can serve as your hosting company. This is a popular combination amongst bloggers.

 

 

4. PICK A DOMAIN NAME

After establishing a blogging platform and a hosting firm. The next step is to find a domain name that will attract visitors to your website. 

Your domain name should accurately describe your art blogs completely and hook your visitors at the same time.

Therefore, it must be distinct and have a sense of reason to be precise. 

To help you choose the best name for your art blog, here are some qualities of a good domain name.

 

CHARACTERISTICS OF AN IDEAL WEBSITE NAME

  • Free domains come with branding like ’.wordpress.com” and thus look unprofessional that may turn off visitors. You must therefore choose a paid domain name. 
  • Use the “.com” extension if possible. 
  • Include keywords that are relevant to your industry. 
  • If you are already well-known, you can mention your name to enhance your brand visibility. 
  • Make it stand out. 
  • Easy to understand. 
  • Memorable.
  • Unclaimed by other brands and available online.
  • Should be compatible with the blog’s genre and target audience.
  • Simple and direct. 
  • Rather than wasting time looking for a domain name that meets all your requirements, we suggest working with clearly average domain names. Spend your time and energy on more lucrative endeavors, such as branding and marketing.

 

 

5. SET UP A THEME FOR YOUR BLOG SITE

The next crucial step to complete the technical setup is ‘choosing a theme for your blog site’.

With so many websites available online with almost equally compelling content, who would bother to read your website if it does not look attractive? 

If you want to give your users an A-class user experience, it is evident that you need to work on its look and feel. However, with an overwhelming pool of website themes available online, it becomes confusing to choose the correct one for you. This is why we have compiled a list of suggestions to help you in this process.

 

SELECT THE RIGHT THEME

FOCUS ON DESIGNS

It’s essential to have a sizable customization library to satisfy all your design requirements.

 

SECURITY

Themes should be updated frequently to stay relevant and secure from any malicious attack.

 

AN EASY NAVIGATION IS A MUST

  People frequently add pointless elements to themes to make them fancy, making navigation difficult. However, you should always make the navigation as straightforward as you can.

 

THE RIGHT BRAND COLORS

Pick a color scheme that goes with your brand’s core principles and use it consistently throughout all branding materials.

 

FULLY FLEXIBLE

To cater to the needs of different people on different devices you must pick a theme that is completely responsive. Preview themes on different browsers and screen sizes to check their functionality.

 

PERFORMANCE OF THE THEME

Bulky themes will make your website load slower, which will harm the user experience. So, do not add a lot of CSS code or functionality while working with a theme.

 

PLUGIN POOL

Select themes that offer you essential plugins so you can fully optimize your website for SEO or other important features.

 

 Go ahead and choose an Art BlogTheme that ticks off all the parameters given above.

 

 

6. CREATE A BRAND

After creating your website, how can you differentiate your brand from your competition?

The simple answer to this is by focusing on effective branding. Have you ever wondered why do people mention McDonald’s when talking about burgers? This is due to the company’s successful efforts to create an identity for itself.

While we have mentioned it as the sixth step, however, keep in mind that branding should not be limited to the start of your writing profession. Instead, successful brand building or branding is “perpetual” in nature, meaning that it exists as long as the brand does.

 

DIFFERENT BRANDING FACTORS

 

LOGO

Your company’s logo is extremely important since it communicates your brand identity, philosophy, and USP. As people tend to retain visuals more than texts a strong logo boosts the chances that customers will remember your brand for a very long period after seeing it. 

 

UNIQUE FACTOR

To position yourself as the market leader in your industry, it’s critical to identify your brand’s USPs or winning qualities.

 

 BRAND SIGNATURE LINE

Your brand’s essence and ideals are reflected in a strong signature line. You may change it when developing a brand that may alter time.

 

COLOR HUE

Different hues have distinct interpretations. So pick a color scheme that complements your design requirements.

 

FONT STYLE

 Whatever font style you pick, make sure the typeface complements the other design elements and accurately conveys the true essence of your website.

 

It’s critical to pick your branding elements wisely because doing so will help you stand out from your rivals.

 

 

7. PLAN YOUR BLOG CONTENT

The next action you should take is to concentrate on the content of your blogs. Your blogging site’s content will be its key selling point, therefore you need to be sure it is of the greatest caliber. We’ll provide you with some tips on how to properly prepare your posts to help you in achieving this.

 

SUGGESTIONS FOR DRAFTING YOUR BLOGS

 

SET UP A CONTENT PLANNER

It is necessary to create a list of prospective blog titles in advance. To begin with, you ought to have a list of blog titles for at least one month. Before creating your content strategy, we suggest that you browse the web and notice what your target audience is looking for.

 

EASILY READABLE CONTENT

You must use a variety of subheads in your posts to divide your content into digestible, readable chunks. Additionally, you need to use a headline that is clear, succinct, preferably tells a story, and serves as a summary if you want people to read your full posts.

 

A POWERFUL INTRODUCTION

The beginning paragraph or introduction has an impact on the reader’s decision. Either he’ll finish reading the book, put it down, or switch to something else.  You can accomplish this by keeping your introduction brief and entertaining by using a story, a quote, or a few thought-provoking questions.

 

INCLUDE CAPTIVATING IMAGES

Not everyone can keep their attention for long texts. In order to break up this monotony, add some eye-catching images. You can hire a specialist to manage these issues if you feel this is not your cup of tea.

 

STRONG ENDING

Be aware that after reading the conclusion, some readers might opt to stop reading the site.

Try labeling it “Conclusion” rather than something fancy to make it apparent.

 

 

 8. PROMOTE YOUR BLOGS 

The production of excellent content is only one piece of the puzzle. It’s time to let everyone know about the amazing blog post you just authored. 

All of your efforts will be for naught if the promotion is flawed. To help you with this important step we have curated a list of promotional strategies for you.

 

DIFFERENT PROMOTION STRATEGIES

  • Create Lead Magnets like ” XYZ Common Mistakes While Painting” “XYZ Things To Keep In Mind While Buying Artwork” or ” How To Paint Like A Professional”
  • On-Page and Off-Page SEO
  • Engage With Your Audience (Comments, Sharing their artworks on your site, or FAQs)
  • Add Shareable Social Icons on All Your Blogs
  • Ads
  • Social Media
  • Build A Professional Google Profile
  • Partner With Local Art Businesses
  • Email Campaigns
  • Eye-catchy Business Cards
  • Marketing Videos
  • Hosting Art Webinars
  • Run Giveaways
  • Online Art Courses
  • Selling Physical Products With Your Branding

 

You don’t have to dive right in. Take your time, start out with two or three articles per month, and then go from there.

 

 

9. MAKE MONEY

The ultimate goal of every blogger is to generate a sizable income from his blogs. The good news is that once you’ve successfully marketed your blogs, you can start making money from them. 

What are you still holding out for? Start now, if you haven’t already!

 

DIFFERENT METHODS TO MAKE MONEY THROUGH BLOGGING

  • Sponsored articles (since the brands you work with affect your reputation, you must choose them carefully)
  • Public Events
  • Affiliate Marketing
  • Online Product Offerings( Courses, Webinars, etc)
  • Offline Product Offerings (Tshirts, Mugs, Pen, etc)
  • Freelance Writing
  • Paid Reviews
  • Launching subscriptions on a monthly, quarterly, or even annual basis
  • YouTube
  • Paid Emailers
  • Paid Partnerships

 

Would you be interested in a different blog about how to make money from art blogging? If so, please let us know in the comments.

 

FAQs

Q1: How do I write a good art blog?

A1: Starting an art blog is no science, you just need the right direction, passion, and hard work to start an art blog. To help you find your path we have listed the steps in detail above. Let us summarize them for you here:

  1. Pick An Art Blog Niche
  2. Choose A Blogging Platform
  3. Choose A Hosting Service
  4. Pick A Website Name
  5. Choose And Install A Theme (Work on the Website Design)
  6.  Powerful Branding
  7. Plan Your Blog Content
  8. Promotion
  9. Monetize Your Website

follow these steps and you will be happy to see the results.

 

Q2: Is blogging good for artists?

A2: The more you write about your art, the better you’ll be at describing it to writers, curators, and  customers. Writing about your art will also help you learn more about its meaning and purpose. Not many artists do blogging, therefore, starting your blog can give you an edge over your competitors.  The best part is you can add on to your income , boost your popularity and online presence consecutively.

 

Q3: Where can I make an art blog?

A3: There are so many online blogging platforms to help you get started.  Here is a list of some popular platform to give you some ideas:

  • WordPress.org
  • WordPress.com
  • Blogger
  • Weebly
  • Tumblr
  • Hubspot
  • Wix

Different blogging platforms are meant to cater to different needs, so pick yours accordingly!

 

Q4: Do bloggers make money?

A4: On average, bloggers make around $45,000—with most bloggers earning somewhere between $38,440 to $51,906.

 

Q5: Are art blogs good?

A5:  If you are an artist then starting an art blog is a great way to promote your artwork online. If your blogs are correctly written and marketed, readers will leave comments, share your pieces, and act as your advocates. This will boost your brand popularity with minimum effort.

 

CONCLUSION

Starting an art blog is a great way to share your passion with the world and make money through it. Various artists can earn popularity and a great source of income through their blogs which can be difficult without doing so.

On top of this, it is a great way to build a community of people who love your work as much as you do.

However, creating a blog is not a simple task, therefore we have put together a thorough, step-by-step guide for you to use. Here is a quick summary of the same to help you recall it. 

 

9 STEPS TO START YOUR ART BLOG

  • Pick An Art Blog Niche
  • Choose A Blogging Platform
  • Choose A Hosting Service
  • Pick A Website Name
  • Choose And Install A Theme (Work on the Website Design)
  •  Powerful Branding
  • Plan Your Blog Content
  • Promotion
  • Monetize Your Website 

 

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