How To Start A Mom’s Blog

 1. PERFORMANCE

 You don’t want the images and texts to load first and then the theme. Imagine how disappointing it can be. Therefore, choose a theme that has great performance and loads faster.

 Do not just keep on adding features to your theme. Additional features bulk your theme thereby affecting its speed. Only add necessary features.

 2. SEO

 To boost your website’s rank on Google make sure your theme supports SEO features or has a built-in SEO mechanism. SEO-savvy themes are a must!

3.  ATTRACTIVE DESIGN

 Who wants his blog to look dull? to make your blog look eye-catchy choose attractive designs. An attractive blog keeps user retention, attracts more visitors, and gives a seamless user experience.

4. RESPONSIVENESS

You may get visitors from any device and browser. Hence choose a theme that fits any device type (mobile, laptop, desktop), and different browsers (Chrome, Firefox).

5. SOCIAL MEDIA INTEGRATION

 Social media plays a vital role in promoting your content and getting more traffic. Be mindful to choose a theme that supports the social media integration feature.

 QUICK NOTE: GOOD THEME= GOOD UX ( USER EXPERIENCE)

TIP 1: We understand you are a writer and focus more on writing. But it is equally important for you to focus on making your blog attractive with some visual elements like pictures or videos.

 TIP 2: Make your content SEO savvy. To rank your blog you need to follow on-page and off-page SEO techniques.

 TIP 3: Tell relatable real-life stories wherever possible. This makes your readers relate your content to the next level! to build a bond with your blog audience you need to be relatable.

 TIP 4: Do not follow SEO practices blindly. This makes your content look boring and senseless. Imagine reading a paragraph stuffed unnecessarily with keywords everywhere. People are smart enough to know when you are genuinely solving their problems vs when you are promoting your content on Google.

 TIP 5: You can draw some inspiration from the web or your contemporaries whenever you feel stuck. However, remember not to copy the entire content. Plagiarism is illegal. Refer to your sources whenever you put somebody’s content in your blog.

1. SOCIAL MEDIA

With so many people online, social media is a great platform to promote your blogs.

A community of millions of people is already built on social media. You need to leverage it.

 Facebook, Instagram, Twitter, and Pinterest are some lucrative social media platforms for you to explore.

Here is a list of tips to promote your content on social media:

• Put Intriguing Titles on your posts that work as clickbait.
• Select Intriguing Images in your posts
• Use videos to promote your blog
• Utilize groups to promote your content
• Make your content eye-catchy

Social media is growing with time. make sure you utilize this opportunity.

2. SHAREABLE ICONS

  Will you take a lot of effort to share somebody else’s content? I’m sure not!

  This is why for people to share your content you need to make it easy.

 Add various social media icons in your posts for people to share them easily.

You can also invent innovative ways with which you can make sharing easy.

  For example, you can add a ‘click to tweet’ functionality with popular quotes or important lines that you use in your blog.

  You can also be creative. Try experimenting with different icon shapes, sizes and positions. See what works for you.

3. BUILD AN EMAIL LIST

An email list is a lucrative way of promoting content. In fact, email marketing outperforms all the marketing strategies

An email marketing strategy is an important part of any marketing strategy.

According to reports,

• Email marketing outperforms all online marketing strategies, including SEO, PPC, and content marketing!
• Mail is the most cost-effective way to promote your products, communicate with your customers, and reach your business goals.
• On average, for every $1 you spend on email marketing, you can expect a return of $42.
• Emailers are a great way to remind your customers about your brand occasionally.

Additionally, sending out emailers to your customers with discount codes and personalized messages is a great way of making them feel valued.

HAPPY CUSTOMERS= HAPPY BUSINESS!

To tap all the customers in your email list, you can segment your huge email list into various subsets. Sub-sets can be divided based on customer order value, loyalty points, or even geographies.

1. AFFILIATE MARKETING

DEFINITION

Affiliate marketing is selling products and services of a third party on your blog by adding a buying link. Whenever the visitor makes a purchase you get paid a commission fee.

 There are so many brands that focus on parenting, motherhood, home care, family travels, and many more areas which can match your niche.

 Join affiliate programs associated with brands that match your blogging niche/ focus.

 remember to pick premium or worthy brands. Since your audience is going to trust your suggestions and buy the product and services. Your blog audience must be loyal but not fooled. This means they will buy your products once or twice but stop buying if you share random links of products.

 Some popular Affiliate Programs for Mommy Bloggers are:

• Amazon Associate Program
• ShareASale
• FlexOffers
• Etsy

Make sure you disclose your affiliates, it is an FTC-mandated practice. Whenever clicking on any link results in any sort of commission, you must disclose this to site visitors.

  2. SPONSORED REVIEWS AND SPONSORED POSTS

  SPONSORED REVIEW

To increase brand reputation amongst the audience, many brands ask bloggers or influencers to put good reviews about their brand. 

 It is a win-win scenario, on one side brands gain trust amongst customers, while on the other side the blogger gets paid for every comment.

SPONSORED POSTS

 Just like sponsored reviews you can also d sponsored posts for different brands that match your niche. The posts can be shared on your social media, Or your blogging website as per the demand of the retailer.

 You must be wondering, how to get these brands on board?

 Start by mailing or messaging the brands you want to work with. Make a list of all brands that match your niche and tap one brand every day.

 As you grow your community brands will contact you automatically to promote their services and products. Their main aim is to use your already built community to make sales and drive traffic onto their website.

3. GOOGLE ADSENSE

 On your website make space for advertisements. For this signup to Google AdSense and get started in a few simple steps.

 As soon as you create an account on Google AdSense, it is going to suggest some ads related to your niche that can be put on your website.

You get paid in either of the two ways:

• CPC – Cost per click
• Cost per Thousand impressions

Depending upon the category you choose, different ads are recommended.

4. PRODUCT OFFERINGS

You can earn a substantial amount of money by launching products related to your niche.

For example, you can convert your blogs into ebooks and sell them online either on your website or on e-commerce portals like Amazon. 

You can even sell products like baby lotions or baby accessories if you are talking about babies in your blogs.

 The sky is the limit! think about what works best for you.

 QUICK NOTE: Product offerings are a great way to increase brand awareness and drive traffic.

1. Choose a niche that you are passionate about.

2. Select an appropriate Blogging platform for your website and choose trustworthy hosting as well.

3. After your blogging platform is set up well, it is time for you to choose a domain name to represent your brand. More than the writer people are going to associate your blogs with the domain name that you pick. So choose it wisely!

4. Now that your domain name is ready you can continue choosing an appropriate theme for your website. The look and feel of your website are largely dependent on the theme you pick.

5. Once all the technical setup is done, you should start working on what you are best at CREATE CONTENT FOR BLOGS.

6. Now after you have launched your blogs. Start promoting them for the world to see.

7. Once you have launched your blogs and done promotion. Start earning money from Mom Blogging.