How To Start A Pet Blog

by bloggingdev

Have you heard of Doug the Conscious Cat or The Dogington Post? How about the Westminster Kennel Club Dog Show? Most animals nowadays have their own personal pages on various social media channels like Facebook, Instagram, or other platforms. And what is interesting is, even a larger number of them have blogs.

Seriously, who doesn’t like watching videos about kittens and puppies online? A single video of pet parents playing with their dedicated pets can go viral in a few seconds.

 There are so many animal foundations that are raising millions of funds to help save various animals. In addition, there are so many pet shops and grooming centers that are profitable and can be found in every nook and cranny of every town.

 Will they be in a position to be profitable without pet lovers? Absolutely, not. There are a large number of pet enthusiasts worldwide.

 Perhaps you like animals too or maybe just dogs. Or maybe you’d like to share your passion for rescuing abandoned animals with like-minded individuals. If yes, then instead of jumping into and creating a blog, it is better to have a plan in mind first.

 That’s why we’ve put together a guide to help you become a successful Pet Blogger step by step.

 In this blog, we will review a variety of topics such as:

  • What is a Pet Blog?
  • Steps to starting your Pet blog.
  • How to monetize your Pet blogs.

 Are you ready? Let’s begin!

 

WHAT IS A PET BLOG?

A Pet blog is a great way to share your dog’s stories with the world. It is also a great way to spread awareness about animal cruelty. The idea of a pet blog is to share anything and everything related to animals or pets.

As the human population is growing, so is the number of pets. In 2022 it is estimated that 17.4 Million, that is almost 62% of households have pets. 

So, if you have decided to start a Pet blog, it can be really rewarding. To give some inspiration we have a list of the Top 5 popular Pet blogs available online.

 

TOP 5 PET BLOGS

1. The Conscious cat

how to start a pet blogThe Conscious Cat is a beautiful pet blog that aims to create a joyful life for all cats and their cat owners. It is an ultimate resource for conscious living, health, and happiness for cats and their owners.

From cat nutrition to cat health, behavior, and toys, this blog has it all! You get to read some interesting blogs here like How Strong Is Your Cat’s Memory? and others.

 

2. The Dogington Post

how to make money from pet blogThe Dogington Post is an ultimate resource for any dog lover in the world. This website talks about dog lifestyle, health and nutrition, dog training, various breeds,  adoption, and various other dog-related topics.

 This is not it! The blogger also takes into consideration the entertainment of his readers through a dedicated Entertainment section on the site. This has so many interesting topics including Celebrity Pets, Dog Astrology, and many others.

If you are a dog lover this blog is a must-visit!

3. Adopt A Pet

Adopt A Pet is started by pet lovers who are on a mission to find homes for homeless pets. They help various people, agencies, and pet rescue troops, advertise their homeless pets to millions of adopters a month, and that too for free.

 

 Apart from this, the website has a complete guide for pet owners. Out of all the interesting topics, what we found really unique were tips on dealing with Dog Fear And Aggression and others.

 

4. Go Pet Friendly

Go Pet Friendly is a beautiful pet blog that connects various pet travelers with each other. The blogger shares his experiences or stories to help various pet owners become better pet travelers.

From Trip planners to destination guides to different blogs on pets, the main aim of the blog is to help pet parents create more memories with their pets.

 If you are planning an on-road trip with your animal, you can access their Road Trip Guide which is a must-read.

 

5. P.L.A.Y

If P.L.A.Y makes quality dog beds for pets keeping pets, dog owners, and the planet in mind. It also has various pet blogs, pet toys, travel care, accessories, and a lot more for all pet owners.

Some interesting articles include  7 Tips to Keep Your Pet Safe While Playing Outdoors and others.

 

Now, that you have an idea about various Pet blogs available on the internet. We will waste no time and directly take you through a step-by-step guide to starting your own.

HOW TO START A PET BLOG? (8 EASY TIPS)

1. PICK A PET NICHE

Whether you start a blog about pets or something else, the first step is to have a clear focus. This means, from thousand niches present on the net, you need to pick the one you are interested in.

It is very difficult to make your blogs successful by speaking about different genders. Therefore, you need to narrow down your focus and pick a niche that drives you the most.

In addition, talking about a specific niche everywhere on your website also makes it easy for you to monetize.

While picking a blog niche, you need to ask the following questions to yourself:

  • What type of pets are you interested in? Are these dogs or cats or anything else?
  • What level of experience do I hold?
  • Are you passionate about it? If yes, then how much?
  • Are others passionate about it too?
  • Does the niche have room for modification in the future?

Do you want to spread awareness about animal cruelty? Help homeless dogs? Do you want to talk about Dog care? Or something else. Find your end goal.

To help you choose a pet niche and kick-start your blogging career, we have created a list of niches to pick from.

 

LIST OF PET NICHES

  • Pet Food
  • Pet Nutrition
  • A dedicated Dog Breed ( Pug, Golden Retriever, etc)
  • Pet Healthcare
  • Pet Supplies
  • Adoption Centers for Pet
  • Pet Training
  • Dog Walking
  • Homeless Dogs
  • Dog Travel
  • Disabled Dogs
  • Dog Houses
  • Breeding Dogs
  • Dog Toys
  • Dog Beds
  • Pet Accessories
  • Kittens
  • Specific Cat breeds
  • Birdhouses
  • Complete Cat Healthcare
  • Specific Fish Breed
  • Beekeeping
  • Pet Product Reviews
  • Pet Training Certifications
  • Aquarium Care
  • Helping Street Dogs
  • Dog Illnesses
  • Dog Treatments and many more

  

Have you decided on something, already? Hold on! Before you finalize, we have the last few tips for you:

  • Check the demand using keyword tools like Semrush or simply Google Autosuggest. High competitive niches are tough to master, they are generally dominated by big players. This is why choosing a micro niche(narrow) is a better option to start with.
  • You need to do proper research before starting your blog site. See how others are doing, look for all the monetization opportunities, trend analysis, growth, and various other important factors.
  • Do you want to target the Newbie Pet owners or the professional ones? Whoever it is, see if the niche matches your target audience. You can do market research on social media platforms or various online forums to see what people are looking for.
  • Even if the niche is in demand within the audience it is important for you to enjoy it. See if you can write posts related to this niche even after a few years down the line. If not, you need to drop it and find something else, right away! 

Have you chosen anything for yourself? Congratulations! You have set the blogging process in motion.

 

2  SET UP YOUR BLOG SITE (LITTLE TECHNICAL)

Next, you need to set up your blog site by choosing an appropriate blogging platform and hosting.

A blogging platform lets you design your website, manage your blogs, and measure your growth. On the other hand, hosting helps you put your website contents on the internet making it accessible to people online.

 Depending upon what blogging platform you choose, hosting may or may not come along. If you choose a self-hosted blogging platform like WordPress.org you will get hosting included. Whereas if you go with a hosted-open source blogging platform like Wordpress.com then you will have to purchase hosting separately.

When choosing a blogging platform for your website, keep a few things in mind:

  •  Text Editor: Since you will be spending most of your time in the content editor, creating, deleting, or editing your blogs. You must make a list of features that you want and check them while picking one for yourself.
  • Built-in Customizations: As you will need to customize your website to fulfill your design needs, you must pick a platform that comes with a variety of customizations so that you don’t have to edit the CSS code.
  • Search Engine Friendly: To rank your website on google and attract more audience, pick a platform that is search engine friendly (more SEO plugins and optimization options).
  • Extensive Plugin Options: You will have to add various plugins to add different features to your website. This makes it important to choose a platform that has extensive plugin options.  

 

 BEST BLOGGING PLATFORMS AVAILABLE ONLINE

  • WordPress
  • Medium
  • Wix
  • Weebly
  • Joomla
  • Blogger
  • LinkedIn
  • Squarespace
  • HubSpot
  • Twitter
  • Facebook
  • Instagram

 

Have you chosen your blogging platform? Great! It’s time you signup for hosting if you haven’t bought it already.

 

To make this easy for you here is a list of things you need to check before finalizing a hosting:

  • Speed – Users will jump onto another website if it takes more than 3-4 seconds to load. This makes it very important for you to choose a hosting that has a fast speed.
  • Efficient Customer Support- It is common to have issues while you make your website online. This makes it very important for you to choose a hosting that has efficient customer support to resolve your queries.
  • Storage Capacity– Hosting storage will house your viewable website content like blogs, logo, images, etc, along with the backend files which makes it important for you to focus on the storage. For most websites, storage of up to 5MB should be plenty.
  • Data Security-Even if means spending a little extra, you should always go with secure hosting services. With hosting services that perform regular data backups your data is secure at the time of any malicious attack.
  • Backup – is a must in case of any deletion or mishap
  • Online Reviews– Not primarily after being satisfied, but people don’t forget to write online feedback after being dissatisfied. This is why we recommend you check the reviews and ratings online before making a purchase. 

Our Recommendation: If you are Choosing WordPress choosing Bluehost can be a good bet.

 

3 CHOOSE THE RIGHT DOMAIN NAME

Now, that your blogging website is set up, you need to move on and choose a domain name for it. As a domain name is what is going to represent your brand, it deserves a lot of thinking and research.

 Don’t worry if you don’t know where to start. We have a list of factors to keep in mind while choosing a name for your website.

 

CHARACTERISTICS OF AN IDEAL DOMAIN NAME

  • Memorable enough to stand out
  • Represents your blog vision clearly
  • Does not contain hyphens
  • Has room for modification since in the future might want to add a few more categories to your website
  • Contains your name if you are famous
  • Is not taken by any other brand and is copyright free
  • Short and sweet
  • Unique
  • Preferably has a .com extension
  •  Easy to understand

 

If selecting a domain name is too hard for you, always check for some inspirations online. You can do this by looking at your competitors or using some online name generator tools.

As domain names are generally sold out quickly, you need to check for their availability online.

Were you able to finalize a name? Congratulations! You get to move on to the next step.

 

4. DESIGN YOUR WEBSITE

A great user experience is in fact determined by a great website theme. Having a poorly designed website will increase your bounce rate. That’s why you have to be very cautious when selecting a theme for your blogs. To assist you with this, we have a list of tips for you to reduce your theme selection process and find the most suitable one.

 

HOW TO CHOOSE THE RIGHT THEME

 

MAKE NAVIGATION EASY

You can make the hyperlinks obvious, have a search bar on every page to search for any blog topic or other resources easily, add social icons to prominent places for readers to connect with you, put various CTAS, add your navigation bars in a standard place (top, sidebar, and footer), and choose responsive designs.

COMPATIBILITY

 As nowadays more than half of the users use their mobile phones to browse the web, so you need to pick a theme that is mobile-friendly. Consider previewing your theme in different resolution sizes to ensure it is working fine.

There is nothing worse than a website breaking on mobile or other browsers, so make sure you got yourself covered.

 

CHOOSE YOUR BRAND COLORS

Colors play a very important role in building a brand presence. Colour sets the mood of brand expression. Emotions are powerful and have the ability to drive decision-making.

 

CHOOSE A PAID THEME

While there are a wide variety of free themes available online, we still recommend you go with the [premium ones. This is because they are updated frequently to check their security, have more customization options, a wide range of compatible plugins, and on top of all look more professional.

 

DO NOT VIOLATE ANY RULES

If you are on WordPress, check your theme does not violate any WordPress standards to work efficiently.

 

EASY TO LOAD

While working with a theme, you should ensure that it is not cluttered with too much functionality. This slows the speed of your theme and thereby affects the performance of your site. So, decide on themes that are simple and sufficient.

 

Hopefully, these tips have helped you choose a perfect theme for your website. If you need further help, you can bring up your questions in our comments section.

 

5. LET YOUR BRAND TALK

There are thousands of Pet blogs available on the web. So, How can you stand apart from your competition?

 The simple answer is- Through Strong Brand Building.

 To build your brand you need to consistently work on branding aspects to make your brand memorable and unique.

 Strong branding never stops and is continually adjusted to incorporate the market changes that keep happening. Moreover, branding helps your visitors form an opinion about your brand. This makes it imperative for you to work on it effectively.

 

FEW BRANDING ELEMENTS

  

LOGO

Every brand needs to have a logo that is a visual representation of the brand’s values.

It is probably the first thing a visitor interacts with and is used on various brand assets like visiting cards, physical products, social media pages, merchandise, etc. This makes it very important for you to decide on your brand logo.

 

COLOR SCHEME

Choose a color scheme that represents your brand motto and use it across all your branding assets like logo, marketing materials, web pages, etc.

 

 CONSISTENCY

For every aspect of the brand you choose, make sure to keep it consistent throughout all your online pages. Take for example McDonald’s. You see Mcdonald’s same everywhere, whether it is their official website or social media pages, their branding is exactly the same.  The idea is to enable people to recognize your brand through any posts that they see on the web.

 

TAG LINE

A tagline is a one-liner (usually short) that symbolizes your brand identity, motto, and values to the public. Every brand has a unique tagline that sets it apart from the crowd. For Example, “I’m Loving it” for Mcdonald’s.

 Figure out your brand tagline and incorporate it under your brand logo or other prominent places.

 

Go ahead, figure out your branding elements and make it stand out from the rest.

 

6. PREPARE YOUR CONTENT

When you create blogs, it gives you the independence to express your thoughts, bring out your expertise, and build a community of readers who will enjoy your work.

 However, it is not as easy as it seems, composing a winning entry takes a great deal of effort. Thus, we have some tips for you to plan your content effectively.

 

 PLAN YOUR CONTENT THE CORRECT WAY

 

FIND TOPICS

When you write any type of blog, your primary goal is to write something that the public appreciates. So it’s really important for you to research what your audience is ready to read.

You can use various keyword research tools like Ubersuggest to see what’s trending. Alternatively, use online forums like Quora or Reddit or social media pages to see what people are looking for.

 Finally, you can draw some inspiration from your competitors. However, do not copy them, rather think of ways you can make them look unique.

 PRO TIP: A you will want to be consistent with your postings. We recommend you prepare a list of topics for at least a month before you start posting.

 

 ENGAGING HEADLINE

Headlines are no less than lead magnets to attract readers online. Also, as the attention span have reduced considerably with time, it is important to prepare catchy headlines to glue your visitors.

 It is not just the main heading but also various subheadings that you use. Make sure all your headings are clear, catchy, and not lengthy to attract more visitors.

 

INTRODUCTION

 To make your introduction interesting you need to be clear for the readers to know what they can expect going ahead, explain to them the benefits of reading the post, ask them questions to bond with them, and use quotes, or even a short story to make it look attractive.

 

 ADD RELEVANT ADD-ONS

To keep your audience interested, add high-quality images, videos, engaging podcasts, news, or even magazines to your website.

Do not just write long texts, rather break the monotony through visuals to make it look interesting.

 

SUMP UP

At the end of every blog, make sure you summarize the entire content well. Some readers tend to read the summary first and then the entire content just to see if it is worthy. To make it clear to the audience keep it simple and put the heading “Conclusion”.  Sometimes you don’t need any experiments but rather stick to the basics.

 

Content is the essence of any blogging site, so go ahead and plan it wisely!

 

7. PROMOTE YOUR BLOGS

If you have launched your blogs online and not promoted them well, we are sorry, all your efforts are in vain. For people to know about the amazing work you have done, it is important for you to promote it effectively. Therefore, we have a list of promotional strategies for you to choose from.


DIFFERENT STRATEGIES FOR PROMOTION

 

  • Digital Products
  • Digital Products
  • Physical Products like books or Tshirts
  • Friends and Family Groups
  • Guest Posting
  • Connect with your readers
  • Freelance Writing
  • Interviews With Famous Peeople
  • Online Forums
  • Social Media Groups
  • Add Sharing Options
  • SEO
  • Social Media

 

Do not follow all the strategies at once. Rather experiment with different methods and see what works the best for you.

8 MAKE MONEY

For any blogger, the ultimate aim is to earn money through his/her blogs. This is why we have a few tips for you to make money:

 

  • Online Advertisements
  • Launching Paid Posts
  • Digital and physical Product Offerings
  • Paid Reviews
  • Subscriptions( Monthly, quarterly, or even yearly)
  • Youtube channel
  • Paid Emailers/Newsletters
  • Paid Pet Training Courses or Pet Workshops
  • Affiliate Marketing  

 

Would you like a separate blog on way to earn money through Pet blogging? Let us know in the comment section.

 

CONCLUSION

If you are an animal lover and want to share your passion with like-minded people then starting a pet blog is an ideal way to do so. As this is not a piece of cake and requires you to plan your blogging journey well. We have mentioned above a few tips to kick-start your blogging journey. Let us quickly summarize them here for you:

 

  1. PICK A PET NICHE YOU ARE PASSIONATE ABOUT
  2. SET UP YOUR BLOG SITE ( BLOGGING PLATFORM AND HOSTING)
  3. PICK A DOMAIN NAME.
  4. DESIGN YOUR WEBSITE
  5. LET YOUR BRAND TALK (BRANDING)
  6. PLAN YOUR CONTENT
  7. PROMOTE IT
  8.  MAKE MONEY

 

 Was this article helpful? We would love to know you more, let us know why you want to become a pet blogger? Also, tell us if you have any suggestions.

As we post new blogs daily, keep yourself updated! Stay tuned for some more exciting content. See you!

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